November 11th 2020
10am - 12pm
Wedding Industry Meeting 2020
An exclusive format dedicated to the wedding industry professionals in Tuscany#wimevent20
November 11th 2020
10am - 12pm
WIM goes online!
As you know, WIM is a moment of discussion and sharing. For this reason we have decided to create a very special online experience, so as to “meet” virtually, waiting for the next edition!
Wednesday 11 November 2020 from 10am to 12pm Tommaso Corsini (Founder & CEO Corsini Events Group) and Carlotta Ferrari (Director of Destination Florence Convention & Visitors Bureau and Tuscany For Weddings) will be the moderators of 4 discussion panels.
The panels will be attended by professionals from the wedding and communication industry who will talk about the current situation of the Wedding Industry. Watch the video!
Wedding Industry Meeting is the event dedicated to Tuscan vendors operating in the wedding industry. The dates of the third edition will be announced soon.
Conceived by Tommaso Corsini, founder/general manager of Corsini.Events Group, the event aims to collect the fragmented market of private events and weddings into a single collector. The ultimate goal is to make Tuscany a leader in the national and international wedding market, with the aim of developing common communication strategies.
Wedding industry Meeting is divided into two strategic and educational moments: B2B appointments scheduled between wedding planners and sector professionals; training conferences on various market changes.
During the meetings, national and international wedding planners will have the opportunity to get to know and deal with highly specialized vendors from Tuscany, such as flower designers, catering, photographers, videomakers, communication experts, service, hotels, venues, etc.
The panel discussion that characterizes the event is a moment of interaction and training during which experts, journalists or bloggers present their analysis of the market trend, with moments of comparison on the news and curiosities of the industry.
Event & Production Partner
Wedding Industry Meeting was born from an idea of Tommaso Corsini, founder and general manager of Corsini.Events and Event & Production Partner of the event.
Host Destination Partner
Tuscany for Weddings, Destination Florence Convention and Visitors Bureau‘s wedding division, born in 2015 in partnership with Toscana Promozione Turistica, is the sponsor body of the event. Tuscany for Weddings was born with the aim of aggregating all the professionals who operate in the wedding industry in the Tuscan territory.
Born in Milan in 1992, eternal dreamer, she opens her blog “Passione Wedding & Event” in 2014, deciding to enter in a sector still far from the spotlight. It soon became one of the most influential Italian wedding blogs, giving Alessandra the opportunity to collaborate and write for the most famous wedding magazines. Today he is Digital Strategist and Social Media Manager for wedding professionals.
Editor-in-Chief of Sposi Magazine since 2013, she has began her career in Journalism over 10 years ago. Passionate about fashion, today she is specialized in Bridal and, overall, in Wedding.Sicilian by birth, she spends most of her time traveling to participate in the main national and international events and appointments. However, she remains in Palermo, where Sposi Magazine has its main office.
He deals with communication, press office, marketing and social media for the wedding industry working with brands and magazines in the sector. In 2019 he won the “Destination Wedding Maratea Award” for best fashion blogger and participated as a judge in the “7th Annual Vancouver Island Wedding Award” in Canada. He shares his passion for fashion and wedding on WeddingFashionBlog.com, a source of daily inspiration for brides and grooms.
Samar Shawareb is the Founder and CEO of Arabia Weddings.com; the leading online wedding planning platform in the Middle East and North Africa. Samar has over 30 years of work experience. She founded Events UnLimited in 2001 as a professional event management company producing top quality exhibitions and conferences in Jordan among which is The Wedding Show (a B2C event).
Digital Strategist Manager at Sinerbit S.r.l., software development and website company. He develops the best web marketing strategies for companies to promote their brand and products online, in line with the request and real needs of customers. In particular, he deals with SEO and Copywriting, Social Media Management and Advertising.
After an experience in France and a Masters in Marketing and Communication in London, she returns to Italy to work in an important marketing agency in Rome. Love bring her to live in Apulia where she began her career in Daruma studio of which she is today CEO and Marketing Strategist. Ines specializes in Wedding Marketing and is the author of the first Italian manual on wedding marketing.
With a personality that has revolutionized the panorama of luxury events in Italy, Anna Frascisco is a world-class professional. Recognized by the most prestigious international institutions, she remains for the third consecutive year in the ranking drawn up by Zankyou relating to the 10 best Event and Wedding Planners in Italy and was nominated at the “Elle International Bridal Awards 2018” as the only Italian professional in the “Best World Wedding Planner ».
Born in Rome in 1978, after a few years’ experience as General Secretary of Confcommercio in Rome, she continues her working career as an entrepreneur in the retail trade, until she approaches the world of destination wedding in 2009. Today she is the founder and sales manager of the Italian Event Planners company with offices in Salerno, Florence and Palermo.
11 November 2020
10am - 12pm on ZOOM
PAOLA PIZZO Sposi Magazine
SAMAR SHAWAREB Arabian Weddings
MATTEO TOSI Wedding Fashion Blog
ALESSANDRA CAMPAGNOLA Digital Strategist settore Wedding
PERCEPTION OF THE INDUSTRY ON THE MARKET
Analysis and considerations on customer behavior: at national level is there still trust among industry operators and couples who intend to get married? How to interpret the mood of the market this year, 2021 and even the years to come.
LORENZO MOSTI Digital Strategist – Sinerbit
INES PESCE CEO e Marketing Strategist – Daruma
DIGITIZATION OF THE WEDDING INDUSTRY
How has the wedding industry adapted to this new scenario through digitalization?
The use of digital has affected all levels of the industry, a phenomenon that has grown exponentially in the last year compared to the last 10 years. Together with Sinerbit we will understand the merits, defects, limits of digitization and what are the future perspectives.
ANNA FRASCISCO Anna Frascisco Luxury Event
JACOPO D’ANDREA JD Events
ELISA MOCCI Elisa Mocci Events
EXPECTATIONS FOR THE FUTURE SEASONS
Reprotection and displacements, what will this entail in the seasons to come? What is changing from customers and demand? Will new marriages be the same as pre-covid marriages? Behavior of suppliers to deal with the emergency.
Three actors belonging to the Wedding Industry talk about their personal experience
A LOOK AT THE ASSOCIATIVE WORLD
To date, what has been done and what has been rejected by the Government for our categories, the work carried out by the same trade associations and the future perspectives for the industry.